Tara Bliss is the ultimate guru in courage, consciousness and collaborative leadership. She’s a writer, speaker and women's mentor, committed to witnessing people rise.
Tara Bliss + NEVERLand
Tara Bliss connected with Neverland to undertake a powerful rebrand that reflected her evolved offering and vibe.
The goal was to establish a timeless logo that felt sleek, strong and minimal, and would not only elevate the existing biz, but adapt seamlessly to future evolutions of Tara's work.
Beyond the logo, our goal was to communicate strength, a depth of emotion, irreverent play and inner confidence. We achieved this through big, bold use of imagery and text… warm, emotive, poetic photography… energetic hand-lettering… and minimal, sophisticated use of colour, type and layout.
Ultimately, our intent was to communicate Tara’s inspiring energy by creating an emotive visual experience that builds and depends as you interact with the brand, site and products.
"Collaborating with Neverland makes me feel like the luckiest creative alive. I'm not exaggerating.
I could wax lyrical about Dani's attention to detail, her wizard-like ability to alchemise my ideas into form and her intuitive, trend-making style... But what particularly struck me about our last collaboration was her commitment until the very end. She leaned in with us.
I adore her artistry and have adored introducing my amazing team to her. They too are in awe of her, just as I am, and we all look forward to the next opportunity to create magic with her. Thank you, Dani! You are unmatched, my friend."